Corporate Rock *still* sucks
Devo is suing McDonalds over a new Happy Meal Toy, which strongly resembles the outfits Devo wore in their 'Whip It' video.
I have no problem with bands selling their music for use in commercials, especially since advertising executives developed decent musical taste. (The most recent example are ads I've seen during the UEFA Euro Cup featuring music by great Brazilian psych-rock band Os Mutantes.) And maybe I'm foolish but it still amazes me that McDonalds would steal from Devo, of ALL bands, to keep selling their multi-million dollar flavor of diabetes. And attaching American Idol to it is a pretty big slap in the face.
I wonder how much this sort of thing goes on. The only famous example I can remember from my lifetime is when Michael Jackson licensed 'Revolution' to Nike back in the late 1980s. Paul McCartney, a notorious suit in the rock 'n' roll world (let's not forget that he sued the Beatles) was livid, and I'd always assumed that it was McCartney defending Lennon's ideals, but it turns out that it was because he didn't get paid. Read about it in the Straight Dope (God, I miss the Straight Dope.)
But a much better example is that of Tom Waits, who has, among his other accolades, developed a stance against this very practice. From his Wikipedia page:
"Waits has steadfastly refused to allow the use of his songs in commercials and has joked about other artists who do. ("If Michael Jackson wants to work for Pepsi, why doesn't he just get himself a suit and an office in their headquarters and be done with it?") He has filed several lawsuits against advertisers who used his material without permission. He has been quoted as saying, "Apparently, the highest compliment our culture grants artists nowadays is to be in an ad—ideally, naked and purring on the hood of a new car," he said in a statement, referring to the Mercury Cougar. "I have adamantly and repeatedly refused this dubious honor."
Waits' first lawsuit was filed in 1988 against Frito Lay. The United States Court of Appeals for the 9th Circuit affirmed an award of US$2.375-million in his favor (Waits v. Frito Lay, 978 F. 2d 1093 (9th Cir. 1992)).[46] Frito Lay had approached Waits to use one of his songs in an advertisement. Waits declined the offer, and Frito Lay hired a Waits soundalike to sing a jingle similar to Small Change's "Step Right Up," which is, ironically, a song Waits has called "an indictment of advertising." Waits won the lawsuit, becoming one of the first artists to successfully sue a company for using an impersonator without permission."
Good for Tom Waits, and good for Devo. I hope the courts find in Devo's favor.
I have no problem with bands selling their music for use in commercials, especially since advertising executives developed decent musical taste. (The most recent example are ads I've seen during the UEFA Euro Cup featuring music by great Brazilian psych-rock band Os Mutantes.) And maybe I'm foolish but it still amazes me that McDonalds would steal from Devo, of ALL bands, to keep selling their multi-million dollar flavor of diabetes. And attaching American Idol to it is a pretty big slap in the face.
I wonder how much this sort of thing goes on. The only famous example I can remember from my lifetime is when Michael Jackson licensed 'Revolution' to Nike back in the late 1980s. Paul McCartney, a notorious suit in the rock 'n' roll world (let's not forget that he sued the Beatles) was livid, and I'd always assumed that it was McCartney defending Lennon's ideals, but it turns out that it was because he didn't get paid. Read about it in the Straight Dope (God, I miss the Straight Dope.)
But a much better example is that of Tom Waits, who has, among his other accolades, developed a stance against this very practice. From his Wikipedia page:
"Waits has steadfastly refused to allow the use of his songs in commercials and has joked about other artists who do. ("If Michael Jackson wants to work for Pepsi, why doesn't he just get himself a suit and an office in their headquarters and be done with it?") He has filed several lawsuits against advertisers who used his material without permission. He has been quoted as saying, "Apparently, the highest compliment our culture grants artists nowadays is to be in an ad—ideally, naked and purring on the hood of a new car," he said in a statement, referring to the Mercury Cougar. "I have adamantly and repeatedly refused this dubious honor."
Waits' first lawsuit was filed in 1988 against Frito Lay. The United States Court of Appeals for the 9th Circuit affirmed an award of US$2.375-million in his favor (Waits v. Frito Lay, 978 F. 2d 1093 (9th Cir. 1992)).[46] Frito Lay had approached Waits to use one of his songs in an advertisement. Waits declined the offer, and Frito Lay hired a Waits soundalike to sing a jingle similar to Small Change's "Step Right Up," which is, ironically, a song Waits has called "an indictment of advertising." Waits won the lawsuit, becoming one of the first artists to successfully sue a company for using an impersonator without permission."
Good for Tom Waits, and good for Devo. I hope the courts find in Devo's favor.